Hit the slopes for a great cause

More than 80 resorts providing Canadians with chance to invest in nation’s elite snow-sport athletes

Canada Ski Council

Calgary, AB – Alpine Canada, Canada Snowboard, Freestyle Canada and The Canadian Ski Council are pleased to announce the fifth-annual National Ski & Snowboard Day will be held on Saturday, Jan. 26 and Sunday, Jan. 27.  National Ski & Snowboard Day unites Canadians from coast-to-coast, celebrating the power of winter snow sports, its accessibility to Canadians, and our majestic playgrounds by providing skiers and snowboarders with specially discounted lift passes on these two days. Proceeds from lift ticket sales will be provided to Canada’s ski and snowboard athletes.

Special offers and experiences are available at each participating ski area, with more than 80 ski area partners offering discounted passes on National Ski & Snowboard Day. Canada’s ski and snowboard federations have partnered to offer discounted lift tickets and onsite guest experiences, encouraging Canadians to get outside and explore the beauty of skiing and snowboarding, which are deeply rooted Canadian sports. To view all resort offers, visit hittheslopes.ca.

“Alpine Canada is a proud partner of National Ski & Snowboard Day, alongside our colleagues at the Canadian Ski Council, Freestyle Canada and Canada Snowboard,” said Vania Grandi, president and CEO of Alpine Canada.

Resorts donating proceeds to national teams

“This annual campaign allows us all to come together as a nation to celebrate our natural winter playground, the training ground for Canada’s elite snow sport athletes. It’s amazing to see how many resorts have joined in this initiative, and we invite all Canadians to join us on the slopes Jan. 26 and 27, and help support our national team athletes, while enjoying some of the best ski areas Canada has to offer.”

“National Ski & Snowboard Day benefits Canadian ski and snowboard athletes, with participating resorts across Canada donating proceeds from the two days’ online ticket sales back in support of these athletes’ journeys. It’s a great day for Canadians to get out an enjoy a day outside and Canada’s beautiful ski areas,” states Paul Pinchbeck, president & CEO, Canadian Ski Council.

“National Ski & Snowboard Day is a fantastic opportunity to encourage Canadians of all ages to get a great deal on lift tickets and head out to their favourite resort, all while helping to support our National team,” said Dustin Heise, executive director at Canada Snowboard. “We are incredibly grateful for the support of our resort partners, the Canadian Ski Council, and to have the opportunity to go out and ride with our friends at Freestyle Canada and Alpine Canada.” 

Participating resorts in Alberta and B.C.:

Panorama Resort

Big White Ski Resort

Grouse Mountain

Fairmont Hot Springs Resort Ski Area

Nakiska Ski Resort

Mt Norquay

Tawatinaw Valley

For a full list of participating ski areas and to purchase your discounted National Ski and Snowboard Day ticket, please visit: hittheslopes.ca

About Alpine Canada
Alpine Canada is the national governing body for alpine, para-alpine and ski cross racing in Canada. With the support of valued corporate partners along with the Government of Canada, Own the Podium and the Canadian Olympic Committee, Alpine Canada develops Olympic, Paralympic, world championship and World Cup medallists to stimulate visibility, inspiration and growth in the ski community. 

About Canadian Ski Council 
Founded in 1977, the Canadian Ski Council is a national, not-for-profit ski and snowboard organization whose mandate is to increase participation in recreational skiing, snowboarding, and cross-country skiing in Canada.

About Freestyle Canada
Since 1974, Freestyle Canada has been developing Olympic and World Champions in the freestyle disciplines of aerials, moguls, halfpipe and slopestyle skiing. With the support of our valued corporate, private and government partners, we will continue to build on our rich history of success, delivering freestyle skiing programs that inspire athletes from all across Canada to harness their courage, go for their dreams and become who they aspire to become. For more information, please visit www.freestylecanada.ski

About Canada Snowboard
Canada Snowboard is the national governing body for snowboarding in Canada. With the support of valued corporate partners like Burton Snowboards, Zanier Gloves, and Mazda Canada, along with the Government of Canada, Own the Podium, the Canadian Olympic Committee, and the Canadian Paralympic Committee; Canada Snowboard is committed to high performance excellence in FIS World Cup, World Championships, World Snowboard Tour and Olympic & Paralympic Winter Games competition. Canada Snowboard also provides a wide range of programs and support services based on established principles of long-term athlete development. For more information on the services and programs offered by Canada Snowboard, visit: www.canadasnowboard.ca

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